Bilingual International Top Up Marketing Lead

hace 1 semana


Caracas, Distrito Federal, Venezuela IDT Corporation A tiempo completo
Job Description
  • Manage the marketing for the International Mobile Top Up (IMTU) portfolio of products, including the execution and measurement of CRM campaigns which include SMS notifications, emails, and in-app push messages.
  • Design and implement digital marketing campaigns for the International Mobile Top Up business in USA/Canada and other international countries.
  • Analyze/monitor international mobile top up data and propose action plans to grow the business.
  • Collaborate with product and sales teams to effectively launch and market new or enhanced products.
  • Conduct surveys on a needed basis to understand customer behavior, preferences, and competition.

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